Sales Strategy

3 Factors To Consider Before Selling

3 factors to consider before selling

Selling should not be draining. It should not feel that way for you or the person on the receiving end of your pitch. Selling gets to be easy and fun if you decide it should be. The choice is all yours. Before you decide to start selling, there are a few things that you need to be very clear on.
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Create Content That Sells

Create content that sells

One of the challenges many of my clients face is creating content consistently that sells. You see, this is something that is not taught in school and when most people start a business, they focus on building a pretty website, have a splashy call card, and then maybe creating a flier that they hope will lure people to their business. And when it does not quite work out that way, they come to me and ask WHY?
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Stop Making Excuses!

Stop making excuses!

Excuses keep you back. They hold you back from success and it kills your motivation, drive and momentum. An excuse is any barrier you put up physically, mentally or emotionally that keeps you from completing what you set out to do.
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5 Ways To Create Content To Get Daily Sales

5 ways to create content to get daily sales

Content is the lifeblood of any business. Whether brick and mortar or an online business, you need to become versed in having 'conversations' with your audience daily. Your content is what leads to daily sales because your content is how you build a relationship with your audience so they know, like, and trust you.
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Create Content That Sells

Create content that sells

One of the challenges many of my clients face is creating content consistently that sells. You see, this is something that is not taught in school and when most people start a business, they focus on building a pretty website, have a splashy call card and then maybe creating a flier that they hope will lure people to their business.
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What Do Political Parties And Entertainers Have In Common?

What do political parties and entertainers have in common?

The last 10 days were a whirlwind of activity on my social media. From election coverage to music videos, I am surprised how much commonality the two have. Trinidad and Tobago was swept away by the general elections held on August 10, but this is not about the results but about how they transformed social media as their main platform to educate, connect, inspire and motivate the masses.
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