So you have started your business and you expect that clients will be knocking at your door begging for your product or service…but sadly it doesn’t happen. Here are a few helpful tips that will help you get more clients:
Get Social
Meaning, use social media to your advantage. Set up a Facebook page, a LinkedIn profile, and a website. And if you are into retail an Instagram and Pinterest page will work wonders. Post often and post great content. This will build trust and will encourage people to come back for more.
After you have set up your social space, it is time for you to socialize. Go to networking events, go to different functions. Browse the local newspapers to see what’s going on around the country and get moving. Remember to walk with your business card!
Talk about your business
Every chance you get, try to talk about your business. Not just about what you do, but listen to people and then share with them how you can help them. Remember, it’s about the client! Try to talk to at least 3 new people every day about your business and how it can help them or provide them with a service.
Simply means, on social media and when you socialize, you should be able to sum up your business in 1 to 2 sentences. Anything longer than that and you are babbling and your potential client has lost interest. My business can help you with ___________________________________. Know what your business is about and practice saying it so that you know when an opportunity presents itself.
Follow up
One way to lose a potential client is not to follow up. Either via email or telephone call. When you network or attend any social event, sure you are sharing your business card but chances are you also collected some cards and these persons may have been interested in your service. Drop them an email or telephone call extending the invitation to talk more about how you can help each other. Follow up and then follow through.
Ask for referrals
Ask for referrals from family, friends, and acquaintances. Ask people you know to refer your services and when you snag that new client ask them to refer you to at least 5 new people who they think can benefit from your services. Ask you just may receive.
Still, have questions about how to get more clients to your business? Feel free to ask me questions
We have been in this business of helping other businesses exceed, grow and breakthrough new markets for quite a number of years and there are a few key things that we have learnt along the way. Some of them include:
1. Always keep learning
Reading and educating yourself is key to your success. You never know too much. There is always a new way, a better way, a more unconventional way. How can you help your clients if you yourself are not educated about the products and services that are available on the market.
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